Expectations are a powerful thing. Any good business knows this. Think about any company you love, you are loyal to, you rave about to your friends. They likely all share this one thing- they meet and many times exceed your expectations of them. That is intentional.. they know that. And it’s not about setting low expectations that are easy to exceed. The first company I think of is Apple. Apple sets very high expectations in the minds of their customers- and time and time again they exceed them. As a result, their customers could more accurately be called “followers” and would follow them just about anywhere.
This principle is also true of human relationships.
What kind of expectations are you setting in the minds of your friends, family, employers, significant other? Do they have low expectations of you? Is that what you want? Do you make promises or statements that you really have no intention of fulfilling? Do you say things to impress them and think that your words will be enough? Do they expect you to not come through? If that is the case, you may be damaging your relationship without even knowing it. You are not compelling them to be loyal to, admire, or trust you. (Here’s a great question to put this into perspective: who is the person in your life who does this to you and how does that make you feel?)
This is also true in the inverse. Are you a boss? A leader? Are you in a position of having set expectations for others? I once worked in an environment with very lofty goals. Unrealistic expectations were set for me and I knew that no matter how well I performed there was no way to meet those expectations. It was very discouraging and I left feeling next to no sense of accomplishment.
This is such a powerful truth that is easily overlooked and undervalued. But the ones who get this right are virtually guaranteeing their own success.
Food for thought.